Turin


FIAT 600 – Italian family gets in the car

Fiat 600
We saw, in the first post, how Italy of the first ’50s was a developing country even if with several structural contradictions. From one hand It was a society looking for new life styles -– including mobility – thanks to a growing GDP and a large scale demand of modern products which led to new needs (refrigerator, televisions, washing machines), and on the other hand a Nation lacking...

Sixty years ago, Fiat 600

bozzetto Fiat 600
At the Geneva Motor Show Fiat presented the “600”, it was the 1955. Let’s skip for now the technical details about the car and try to observe the world of the 1955, far sixty years from now and which seems a geologic era. It was the year in which were born Steve Jobs, Bill Gates, Kevin Costner, Ornella Muti, Michel Platini, Alain Prost, Susanna Camusso, Enrico Mentana, Pierferdinando Casini,...