vive la france © TheAlieness GiselaGiardino²³

Do you remember the article on car purchases by the Italian State, which has stimulated a heated debate on this blog? With all the related discussion on globalization, market and liberalization?

Well brace yourselves because while half of Europe is drifting, the other half knows where is going, and without wanting to be ironic, hats off to their rulers! Read more »

Fiat Strada 1.6 Adventure Crew Cab 2011 © order_242

The Brazilian car market ended 2012 as the best year in its history, with a volume of 3,634,510 units sold (cars + LCVs), an increase of 6.1% compared to 2011. Read more »

…from the first part!

May I ask a more generic question? What professional differences are there, for a person in your position, between working in Turin and working in Detroit?
Both Turin and Detroit have a strong, proud automotive heritage. While both have gone through tough times, both continue to maintain a vivid passion for cars. From a professional standpoint, I feel at home in both places. Read more »

Date of the interview: March, 26 2013

Professional Profile: Pietro Gorlier was born in Turin (Italy), he joined the Fiat Group in 1989 as a market analyst in Iveco helding various positions in logistics, in the After Sales and Customer Care, before joining Fiat Group Automobiles in 2006.
After the experience in FGA and in CNH Global N.V., he joined Chrysler Group. He is President and CEO of MOPAR® since 2009 and , from its establishment on Sep. 1, 2011, he is member of the Group Executive Council (GEC). The GEC is the highest executive decision-making body within the Company outside of its Board of Directors.

In the next years we will see a close fight on everything concerning care, attention and customization of the car; this competitive scenario will generate significant margins, much more than the ‘metal’ alone.
In this perspective, it is strategic the position that Mopar® is taking on within Fiat Group Automobiles and Chrysler Group’s activities. Read more »

2012 has been succesfull for carmakers: they all made money selling cars! Read more »

The Joys of Driving © @ANDYwithCAMERA

Yes, you read correctly, and it is no use you get excited – I’m referring to the pro Germans (VW e.n.). The numbers speak clearly, whether you like it or not!
But what is surprising is how the news is virtually absent from any type of media; then perhaps we can find some painful – but true – explanation without a particular effort. Read more »

Interview Date: November 23, 2012

Professional Profile: Adriana Maria Quaglia begans her career at the end of the 1980′s in sales and marketing. From 1989 to 1997 she worked for several communications agencies, developing and managing advertising campaigns, trade marketing, events and external relations for premium Italian and international brands.In the  following decade her career developed in telecommunications management. She has been involved in directing and implementing important organisational and business change management projects.
She has been with Fiat Group Automobiles since 2008 where, within Customer Care, she has always worked to develop channels and services aimed at managing and developing relations with the Group’s customers. She currently works as Fiat Group Automobiles and Chrysler Customer Innovation Manager for the EMEA area within Parts&Service – Customer Care. Read more »

Third and final part of the interview with Mike Robinson, Brand Manager and Chief Designer by Bertone. The first part will find it here as this is the second.

Recently you also assumed the responsibility of the transportation design department? Do you think this area can improve, change substantially in the near future? What are the your suggestions? Read more »

Here there is the first part of the interview with Mike Robinson, Brand Manager and Chief Designer in Bertone.

You always create futuristic designs and as a source of inspiration you have the historical Bertone masterpieces. How do you think the design world will evolve in the next 10 years?  Will the car remain the same object that we know today? Read more »

Date of interview: March 3, 2012

Professional Profile: Mike Robinson

Notes: Interview by Artemisa Bega

While thinking about the automotive world in general, and more specifically about the car design world, including communication and the fascinating star system in the industry, I remembered a very special, unique personality that I had the pleasure of interviewing, which produced an unusual and powerful point of view.
The big guy in question is Mike Robinson: a six foot five “Italianized” American designer, today Brand Manager and Design Director at Bertone.

Read more »